- Helly Hansen Brand Page

Overview

I designed the Helly Hansen brand page from the ground up, creating a layout that feels clean, modern, and easy to navigate. The page uses Helly Hansen’s signature orange along with black and white, and I integrated these colors in a way that feels dynamic without overwhelming the products.

Beyond just colors, I focused on organizing the product listings so visitors can quickly scan, compare, and explore. I used clear image hierarchy, intuitive spacing, and subtle design touches to keep the page visually engaging while still aligning with the brand’s identity. Every detail was about balancing usability with a strong, recognizable visual style.

Tools Used